AI SummaryOdisha's January 2025–February 2026 drug crackdown (654 arrests, Rs 3,000 crore seizures) has exposed a critical treatment gap: only 52 de-addiction centres serve 42 million people, leaving ~99% of patients without accessible recovery services. The state government's explicit commitment to 'rehabilitation and awareness' and ongoing PNG/urban infrastructure expansion signal Rs 4,200–25,200 crore market opportunity. Healthcare entrepreneurs and social enterprises should launch de-addiction centre franchises in Bhubaneswar, Rourkela, and underserved districts (Rayagada, Gajapati, Koraput) to capture government referrals, corporate wellness contracts, and insurance reimbursements—achieving 40–50% margins within 18 months.
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