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Privacy Policy

Effective Date: March 18, 2026  ·  Last Updated: March 18, 2026

www.idealens.co

1.Introduction

IdeaLens (“IdeaLens”, “we”, “us”, “our”) is committed to protecting the privacy of users (“User”, “you”, “your”) who access our AI-powered business intelligence platform at www.idealens.co (the “Platform”). IdeaLens provides daily scored business opportunity briefs, AI-powered toolkits, and market intelligence to entrepreneurs, consultants, and investors in India and globally.

This Privacy Policy explains how we collect, use, share, and protect your personal information in accordance with the laws of India, including the Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.

By accessing or using the Platform, you acknowledge that you have read and agree to the terms of this Privacy Policy.

2.Applicability

This Privacy Policy applies to all users of our Platform who:

  • Visit, browse, or use any feature of www.idealens.co
  • Register an account or subscribe to any paid plan
  • Submit their email to receive free daily brief alerts
  • Are 18 years of age or older

3.Information We Collect

3.1 Information You Provide

Email AddressCollected during OTP-based login and lead capture signup.
Full NameOptionally provided in your profile.
Interest PreferencesUp to 3 interest tags (e.g. Healthcare, Fintech) selected in your profile.
Payment InformationProcessed securely through third-party gateways (Cashfree, Lemon Squeezy, Stripe). We do not store card or banking details.

3.2 Information Collected Automatically

  • IP address and approximate geolocation
  • Browser type, version, and device identifiers
  • Pages visited, briefs viewed, and time spent on the Platform
  • Referring URLs and click behaviour

3.3 Tracking Technologies

We use cookies and browser local storage to:

  • Maintain your session and authentication state
  • Remember dismissed notifications (e.g. lead capture widget)
  • Monitor platform performance via Vercel analytics
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We do not use Facebook Pixel, Google Ads retargeting, or any third-party ad tracking tools at this time.

4.How We Use Your Information

PurposeDetails
Account & AuthenticationOTP-based email login via Supabase. No passwords stored.
Subscription ManagementVerify plan status, grant access to Starter or Pro tier features.
Personalised Brief AlertsMatch your interest tags to daily briefs and send targeted email alerts.
Lead Nurturing EmailsSend daily top brief to free subscribers to encourage conversion.
Feedback & SupportProcess feedback submissions and send notification to our team.
Platform ImprovementAnalyse usage patterns to improve brief quality, UX, and features.
Legal ComplianceRetain records as required by Indian tax and company law.

5.Information Sharing & Disclosure

We do not sell or rent your personal information to any third party. We share your data only with the following service providers, strictly to operate the Platform:

SupabaseAuthentication, user profiles, subscription data, bookmarks, leads table (servers in the US/EU).
ResendTransactional and marketing email delivery from noreply@idealens.co.
VercelWeb hosting and serverless functions (global CDN).
Cashfree / Lemon Squeezy / StripePayment processing and subscription management.
AnthropicAI brief and toolkit generation via Claude API (brief content only, no PII sent).
Legal AuthoritiesIf required by applicable Indian law, court order, or government authority.
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All service providers are contractually bound to protect your data and process it only for the stated purpose.

6.Data Retention

  • Account and profile data retained while your account is active
  • Lead email addresses retained until unsubscribe request received
  • Payment records retained as required by Indian GST and tax law (minimum 7 years)

You may request account deletion or data erasure at any time by emailing hello@idealens.co.

7.Data Security

  • All data in transit encrypted via HTTPS/TLS
  • Authentication via Supabase OTP — no passwords stored
  • Payment data handled exclusively by PCI-DSS compliant gateways
  • Access controls and Row Level Security (RLS) on all database tables
  • API keys stored only in environment variables, never in source code
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While we follow industry best practices, no system is 100% secure. We advise users to use strong email account security practices.

8.Your Rights

Under applicable Indian law you have the right to:

  • Access and review the personal data we hold about you
  • Correct inaccurate or outdated information
  • Withdraw consent for marketing emails at any time via unsubscribe link
  • Request deletion of your account and associated data
  • Lodge a complaint with the Data Protection Board of India

To exercise any of these rights, email us at: hello@idealens.co

9.Marketing Communications

We send the following email communications:

OTP EmailsLogin verification codes — transactional, always sent.
Interest Alert EmailsDaily briefs matching your selected interests — sent only to users who have set interests.
Lead Nurture EmailsTop daily brief sent to non-subscribers who signed up via lead capture widget.
Feedback NotificationsInternal alerts to the IdeaLens team only.

You can unsubscribe from marketing emails at any time by clicking the Unsubscribe link in any email or emailing hello@idealens.co.

10.AI-Generated Content Disclaimer

Business opportunity briefs and AI toolkits on IdeaLens are generated using artificial intelligence. They are for informational and educational purposes only and do not constitute legal, financial, investment, or business advice. Users should independently verify all information before making any business or investment decisions. IdeaLens accepts no liability for decisions made based on AI-generated content.

11.Children's Privacy

IdeaLens is not intended for individuals under 18 years of age. We do not knowingly collect data from minors. If we become aware that a minor has provided data, we will delete it immediately.

12.Third-Party Links

Our Platform or briefs may contain links to external sources (news articles, regulatory filings, company websites). These are governed by their own privacy policies. IdeaLens is not responsible for the privacy practices of any third-party site.

13.Cookies

We use essential cookies and local storage for session management and user preferences. We do not use advertising or tracking cookies. You may disable cookies in your browser settings, though this may affect Platform functionality including login and subscription access.

14.International Users

IdeaLens is operated from India and primarily serves Indian users. If you access the Platform from outside India, you do so at your own risk and are responsible for compliance with your local laws. Data may be stored on servers located outside India (Supabase, Vercel infrastructure).

15.Policy Updates

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with a revised Last Updated date. Your continued use of the Platform after changes constitutes acceptance of the updated policy.

16.Governing Law & Dispute Resolution

This Privacy Policy is governed by the laws of India. Any disputes arising out of or relating to this Policy shall be subject to the exclusive jurisdiction of the courts of Mumbai, Maharashtra, India.

17.Contact Us

For privacy-related questions, requests, or complaints:

Emailhello@idealens.co
Websitewww.idealens.co

IdeaLens Privacy Policy — Effective March 18, 2026