IPL Team Fan Merchandise and Licensing Service

The Opportunity

New ownership consortiums for IPL teams (RR and RCB) valued at over ₹15,000+ crore are entering with fresh mandates and ambitions to grow their brands. These new owners will need to rapidly expand fan engagement, merchandise lines, and licensing partnerships — but official merchandise supply chains are typically slow, expensive, and limited. Local entrepreneurs can capture the gap by becoming licensed merchandise producers and distributors for these teams in tier-2 and tier-3 cities where official supply is thin.