AI SummaryUPI payment consulting targets India's ₹400-500 crore addressable market of regional banks, payment aggregators, and merchant networks facing subsidy reduction and MDR reintroduction in 2026. As the government phases out ₹8,000 crore subsidies and requires sustainable payment economics, demand for advisory on UPI profitability, cost optimization, and regulatory compliance has accelerated. Entrepreneurs with fintech and RBI regulatory expertise should pursue this immediately while demand peaks during the subsidy transition period.
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